“If it weren’t for the dark days, we wouldn’t know what it is to walk in the light.” - Earl Campbell.
Dark days...we all have them, some more than others. Those days can consume us to the point of no end. We could probably throw in the towel, walk away, or just plain call it quits. Quitting would probably be the easiest thing to do.
But then we realize we aren’t alone. We have an army of people behind us, rooting for us to win, doing what...
Tomorrow marks 2 years since releasing the first ever #DreamOn piece, the Rosé hoodie (10/12/2017), so I consider Oct. 12th the brands anniversary date. For the two year anniversary, I want to introduce you to, “Chase The Dreamer,” the mascot with its own story that plays into the brand’s message.